“We started out on Myspace around 2009 when all the current bands used it as their primary source of information, and some used it as their website. We only had one song at the time and didn’t plan to do too much with TeraBrite, it was just for fun. Our Myspace eventually had over 20,000 friends, yet we still didn’t get a whole lot of activity on our page.
Shortly after we started really producing content we found out that you can make money making YouTube videos. This was a thought that blew my mind. The fact that I could take two things that I love, combine them into one, and make money doing it was a thought that I could definitely live with.
The best way to engage with viewers is to have a vlogging channel on the side. TeraBrite is our main channel, but we created a second channel called VleraBrite (TeraBrite daily vlogs) where we simply record our lives and behind the scenes of our music career in the same way that SHAYTARDS and CTFxC do. We find that uploading videos daily gives a fantastic place for viewers to sort of check in daily and see what we are up to. There’s a strong community of viewers out there that have that same craving for daily vlogs that I had when I started watching SHAYTARDS.
The fact that the vlog community is so dedicated makes the vlogs a fantastic place to update everyone on what we are working on, dates, etc. It also provides a much more intimate connection with subscribers since you are giving them a piece of your life. There is a connection there that you really can’t get with anything else, and it’s awesome.”