Direct-To-Fan Campaigns Don’t Diminish Album Release – hypebot

Most people in the music business see a side of the music world to which fans are never really exposed. When a manager or an A&R person gets a demo from an artist they work with, there’s a thrill, a moment of true discovery. You’re about to hear something you’ve never before heard. You’re sitting on potential gold, or you aren’t, but either way you’re in.

And so my question is, why can’t the fans feel some of this too? Why can’t the fans be in at the same time as those who are making these records are?

via Direct-To-Fan Campaigns Don’t Diminish Album Release – hypebot.

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