| How to Win & Engage Fans on Facebook – SXSW Presentation

I was invited to give a presentation on Best Practices for Musicians on Facebook last week at SXSW and thought it would be helpful to share my slides from the talk and some audio excerpts that were posted online for those who couldn’t make it to the conference.

I tried to tailor this talk toward practical things that you can do today. In particular, I spent a bit of time on how to optimize your page using the new Timeline view, now that Facebook is changing all Band/Musician pages to this format on 3/31/2012. I also spoke about the three voices you can use in your status updates to keep things interesting, and some strategies you can use to grow your fanbase both in the realworld at Gigs and using Facebook advertising.

Carl Jacobson from Nimbet’s slide deck.


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