Everybody in this business realizes relationships make music careers move forward (or backward). More than talent, more than good looks, more than money, it’s the quantity and quality of your relationships that make a music career cook. This is true in all businesses really, but especially in music and entertainment. Ours is probably the most relationship-driven industry on the planet.
From a business perspective, relationships are so beneficial because they can lead to synergy – a very real multiplication of energy simply by combining two or more people. In the best relationships, 1+1=10.
So building an inclusive web of relationships is your number one task.